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Referenzen
Thanks to the broad scope in education at the European University Viadrina, Viadrina Consulting Group e.V.
members can offer the full range of professional business and intercultural consulting services as well as
services in collecting and editing decision critical legal information. A special offer are consulting services
concerning the Polish market.
The examples of past projects below is only a small sample of Viadrina Consulting Group e.V. possibilities.:
- Markt Analysis for IMF Technologies GmbH, Frankfurt (Oder)
This project’s aim was to identify possible market opportunities for a new telemetrics product developed by a
network of firms around IMF Technologies GmbH. Viadrina Consultants studied different areas, e.g. human and
veterinary applications as well as professional sports. The collected data helped the customer make vital
decisions for the subsequent product development process.
A second project consisted of the search for a strategic business partner in Poland. Viadrina Consultants
could help their client to enter this fast growing market.
- Marketing Strategy and the Organization of a Trade Show Booth for Dartom – Windows and Doors, Slubice/, Poland
This Polish marketer of windows and doors seeked to enter the neighbouring German market. As a first step
Viadrina Consultants helped organise Dartom’s presentation at the Frankfurt (Oder) Construction Show. Subsequently
the companies web site was translated into German and a marketing strategy for the East German market was developed.
- Controlling, Accounting, Marketing for Alpha Microelectronics GmbH, Frankfurt (Oder)
The first part of the project consited in rolling out an enterprise resource planning (ERP) software. Viadrina
Consultants developed a serial number key, modeled business processes and set up the package. A subsequent two
month test run was also monitored by Viadrina Consulting Group e.V. members.
In addition to this, Viadrina Consultants standardised the customer’s corporate design from business card to web site.
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